Tag Archives: SEO
XHTML + CSS or Tables – Does it Matter?

XHTML + CSS or Tables – Does it Matter?

Posted 14 June 2009 | By Mike | Categories: Google, On-Page Optimization, Organic Traffic | 1 Comment

I just watched a video of Matt Cutts answering the question:
Is a website designed with a CSS-based layout more SEO friendly than a table based layout?
I was expecting Matt to say, yes in fact there are reasons CSS+XHTML works better for SEO.  He did not.  He basically said, use whatever works best for you. WOW.  [...]

Dash or Underscore in URLs?

Dash or Underscore in URLs?

Posted 04 April 2009 | By Mike | Categories: Google, On-Page Optimization, Organic Traffic | No Comments

The question is: within the URL of a webpage should you use a dash (-) or an underscore(_) to separate words?  For example: www.somesite.com/page-about-bagels.html VERSUS www.somesite.com/page_about_bagels.html
Like the Hi Definition format wars, we have an undisputed winner in the to dash or to underscore question.  There is no reason to use an underscore unless a searcher [...]

Converting Content vs. SEO

Converting Content vs. SEO

Posted 25 February 2009 | By Mike | Categories: Keyword Research, On-Page Optimization, Organic Traffic | 2 Comments

The center stage of this battle ground between Search Engine Marketers and Marketing firms is simply this: is conversion more important than traffic.  “Content is King” exclaims the marketing firms whilst “Get the traffic then worry about conversion” is the overall tone of Search Engine Marketers.  So who’s right, is content truly king and search [...]

Monitoring Incoming Links

Monitoring Incoming Links

Posted 13 January 2009 | By Mike | Categories: Link Building | No Comments

One of the most underrated aspects of Search Engine Optimization is in the act of making the most from already established incoming links. Too much emphasis is placed on getting links; as if every SEO wakes up in the morning and turns into a link building machine.
Analyzing your current store of incoming links for [...]