The center stage of this battle ground between Search Engine Marketers and Marketing firms is simply this: is conversion more important than traffic. “Content is King” exclaims the marketing firms whilst “Get the traffic then worry about conversion” is the overall tone of Search Engine Marketers. So who’s right, is content truly king and search [...]
I plan on doing a comprehensive top 10 list next month but I’ve run into one of my biggest pet peeves today (a web designer who ‘knows’ SEO which is why he built a clients site entirely in Flash and low and behold the client’s site doesn’t rank at all!) Needless to say I couldn’t [...]
When it comes to our SEO results, in many cases going from page 10+ to position 1, customers are often convinced we have some secret recipe or complex tools to help us achieve such a drastic change. I wish that were the case.
However there are a few tools we use just to save time [...]
